Concept Store
Since 2022, the Printemps Homme department store on Boulevard Haussmann in Paris has entrusted WDK Groupe Partner with the installation of all its Christmas games and toys!
Two spaces measuring 250 m² and 70 m² offer a selection of trendy products. Magical, theatrical worlds in one of the capital’s most prestigious stores.
In 2024, these concept stores will take on the identity of “Quartier des Jouets” (Toy District). Two new spaces will also be set up at Printemps Nation in Paris and Printemps in Lille.
Customized services
The continuous monitoring of your concept store involves a quality commitment:
- Set-up
- Merchandising
- Marketing
- Management of sales area
- Customised assistance
- Follow-up and advice
- Access to preferential commercial conditions
- Pricing policy
- Stock management
- Re-stocking by separate item
- Fast delivery times
- Events schedule
